Bike and Pike: Best Party Ever!

Thank you all for coming!

I can’t express enough how much we all appreciate your support for our Bike and Pike event. The whole team here had a great time. Seeing you all was a great start to the 2013 cycling season! Bike and Pike has become a special even for us here at R+E Cycles, and this year it was more successful than ever. We raised almost 40% more than last year for Food Lifeline….enough for almost 10,000 meals to local food banks. Thank you all for attending and making this year a great success.

‘R+E United’

It had been almost 30 years since Angel Rodriguez and Glenn Erickson had seen each other. It was a special sight to see them reminisce, catch up on life, and share photos over their phones and various electronic media. A big thanks to both of them for making the trip for the 40th anniversary. We were all thrilled to see them both. They had a great time catching up with customers from the 1970’s, and meeting our new customers as well. I hope that you all enjoyed seeing them as much as they enjoyed seeing you.

“Will we see you at Seattle Bike Expo?”

Customers often ask if they’ll see us at Bike Expo, NAHBS or some other exposition show that other custom bike companies attend. We do not attend these shows any longer. We’re not crazy though, read on.

2013 marks the 5th year that R+E Cycles and Pike Brewing Company have put on our own fundraiser event instead of attending other exposition type events. The first year, we had some trepidation about doing this, but since then we’ve learned that we can serve our customers and our community better this way. Doing our own event means that the show comes to us, and we continue our mission of serving our customers relatively uninterrupted. Now we don’t have put our customer’s bikes on hold in order to spend a week or two building and painting special show bikes for display, only to close the shop for a weekend so that we can show them off. Instead, we can keep building and painting the bikes that have already been ordered, thereby keeping our delivery schedule on track. Customers with bikes on order can come by and see their bike in progress during the event, and know that they are truly our first priority. Add to that the fact that we can raise thousands for a local charity, and it really seems like a no-brainer.

With the smashing success of this year’s event, we know that the Bike and Pike is going to be around for a long time. Thanks again for your support. Have a great cycling season!

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Mission: Impossible

“Why didn’t I see you at Seattle Bike Expo?”
This time of year, customers often ask if they’ll see us at Bike Expo, NAHBS or some other exposition show that other custom bike companies attend. So many customers have asked me that over the last 5 years that I thought maybe they were due an explanation. We do not exhibit at these shows any longer. Although that would have seemed like a crazy decision to me just 10 years ago, business models change to suit the needs of their customers. After 40 years in business, we’ve learned a thing or 2 about what our customers want from us. We’re not crazy (at least I don’t think so)….read on and find out why.

Mission: Impossible
The story of a customer focused business trying to operate in a conventional way

Imagine trying to put together a bicycle display that will compete with Specialized, Trek, Cervelo, and all of the other national and international bicycle companies. Sounds like a big task right? Well, let’s keep going. Now, imagine trying to put that display together while at the same time running a full scale bicycle shop. You have to keep fitting customers for new bikes, selling new bikes, answering the phones, answering your email, and working the sales floor just like any other day. Sounds a little harder right? Well, that’s not all. In your shop, you have to keep welding, painting, and assembling the bikes that are already sold. Now, you also have to keep the ordering going full time so that parts are here for those sold bikes, and don’t forget, you have to run a full service bike repair shop too.

If all of this weren’t enough, assume that you’ve developed a large parts manufacturing business throughout the last decade. You have to do all of the previous stuff while at the same time manufacturing thousands of parts that have already been promised to overseas customers. After machining, these parts will have to be anodized, fully assembled, boxed and shipped to the customers.

The Hard Part:
Now here’s the hard part (I bet you thought you’d already heard the hard part). You have to do all of this on a small business budget with the same 15 staff members that work at your shop all year long. Looking back on it, it doesn’t sound hard as much as it sounds crazy. The truth is, we couldn’t do all of what we do well, and do an expo display well too. If you want to read more about what the last expo we attended was like, read on…
…the inner workings of preparing for an expo:

Going to an exposition sets us back about 3 weeks. There’s no way to do an expo without putting orders (parts and bikes) already placed onto the back burner. It doesn’t seem fair, but that’s how it is.

Here’s a quick timeline of how an expo worked for us:

After several planning meetings, various departments were assigned to do things to prepare for the show. These meetings were expensive, and so was the booth at the show ($4,000 the last time we attended) so it was important to make a big impression….at least it seemed important at the time.

Ignoring what’s really important:
First of all, we started preparing for an expo a few months ahead of time, by making room in the build queue for some special ‘show bikes’. By ‘making room’ I mean putting customer’s bikes on the back burner. Then, about 10 days before the show, we did nothing in the paint shop except paint show bikes. Again, customer’s bikes would have to wait. The repair shop was kept busy assembling bikes for the show, and helping me build whatever booth fixtures we had designed. Before you knew it, we were backed up in the repair shop too (even repair customers had to wait).

On Thursday before the event, we would need to pick up the rental truck to haul all of the show bikes and custom displays that we had built. Most of the staff spent Thursday and Friday carefully wrapping the bikes and loading the truck, only to unload it again at the event a few hours later. Customer repairs and fitting appointments were not allowed from Thursday until the next Tuesday. This was because our trained staff would all be at the show trying to make a good impression on all of the show attendees. The actual store would be staffed with temporary volunteer ‘friends’ until we returned on Tuesday.

The show:
Now, we’d been working non-stop 10 ~ 12 hour days the week before the show, and now we would work 3 more 12 hour days in a row. Saturday would start early and would be a 12 hour day of standing on concrete floors and shaking hands. It’s really great to see the customers, but it was also a little embarrassing when someone with a bike on order would ask “How’s my bike coming?” Obviously, they had a bike that was put on the ‘back burner’ while we prepared for the show.

Sunday (usually a day off for everyone here) would be another 10 hours on the concrete floor, and then a long night. After the show closed, we carefully wrapped the bikes and loaded all of them and displays back onto the truck. We then drove back to the shop, and hastily unloaded everything. I usually took the staff out for pizza at this point before we all went home and collapsed in our beds.

Monday (usually our other day off for everyone) was spent putting everything back in order on the sales floor, returning the rental truck and any other rented items, and trying to assess the state of the bikes and parts on order (How far behind were we? Who do we need to call to tell them their bike will be late?).

Doing an exposition means that most of the staff loses their 2 days off that week, and we start the next week in a stupor. All of this, while putting our customers on the ‘back burner’ just didn’t make sense anymore.

What are we doing?
If you’re still reading, then you’ve just read a brief synopsis of our last expo (over five years ago now). Imagine going through all of that effort to discover at the last minute that your booth would not be in the prime location that you reserved several months in advance, but rather in the back of the event. In short, you got ‘bumped’ for a larger company. This is what happened to us, and it really lead us to examine what our mission was as a company. Our mission is to ‘exceed our customer’s expectations for service’, but were we doing that?. After analyzing the amount of effort put into that show, we couldn’t get away from the fact that we were being drawn away from our mission when taking part in these expo type events. How were our customers being served by being ‘bumped’ for ‘show stopper’ bikes?

While it was disappointing to be ‘bumped’ to the back of the room, it was no different than what we were doing to our customers :-(

Redirection Required:
It was after this last show that we decided to do something very different, and the Bike and Pike was born. The Bike and Pike Event is our way of celebrating Seattle, cycling, and the customers who make our business possible. We can do this in a way that doesn’t disrupt our daily work, and in fact, we build bikes all the way through the show. No staff member misses their days off, so we continue on fresh the next week. Attendees have a great time, enjoy some incredible Seattle brews, bikes and more. No special bikes have to be built, as ‘the show’ is watching us build the bikes that are in process already. That’s more fun anyway, right?

Supporting the Seattle community:
The Bike and Pike offers two important things for Seattle

1.) A low cost way for new Seattle businesses to show their stuff. Seattle small businesses that are friends of the shop like Willie Weir, Bikelava, T’s Leatherworks, Jenise’s Jammers, and others get to display their products to attendees and we don’t charge them a dime for the booth. We see it as a way to help them get their businesses off the ground.

2.) Giving back to the community. Before the first Bike and Pike, Charlie and Rose Ann of Pike Place Brewing Company and I got together and discussed what type of event we would like to have. It was great to have an inexpensive way for small Seattle businesses to get the word out, but we also thought we should find a way to raise money for a local charity. Food Lifeline has been a great resource here in the Northwest for local food banks, so we decided to put 100% of any money raised on the event to them.

It’s a keeper!
The success of this years event was sensational! After 5 years, we’ve decided that Bike and Pike really fits our mission, and has allowed us to present our true product to attendees. That product? Dedication to service and to those customers who put their trust in us as their manufacturer, bike shop, and friend. Thank you all for choosing us, and here’s to 40 more great years in Seattle!

Thanks for reading – Dan

We’re Turning 40!

We’re 40 and we’re thrilled!

Our 40th year in business has started off with a BANG! Here it is, only February 7th, and we already have 15 sold tandems in progress! That’s a tandem every 1.7 days for every day that we’ve been open in 2013. This is a record number of tandems to have on order this early in the year. Amongst this record tandem trend, we have huge number of touring, sport and race bikes in progress as well. If that weren’t enough, we are also on track for a record Rohloff year. Yes indeed, we’re off to a very busy 40th anniversary year!

Make it a Double
As 2013 marks 4 decades of business here in Seattle for our company, it also marks a major anniversary for me as well. 2013 is my 20th year as owner of the company. It’s hard to believe that it’s been 20 years, but I checked my watch and it’s true. Time flies when you get to work with great people I suppose. I really believe that we have the best staff in this industry, and the best staff that has ever been at R+E Cycles. I wish that everyone had the chance to work with the people that I work with on a daily basis. I’m not just talking about the staff though.

I would also like to take just a moment here to thank all of you who’ve given us the opportunity to be your bicycle company. Unlike other manufacturers, we don’t buy expensive advertising in magazines, and word of mouth is really our main form of attracting new customers. All these years you’ve been telling your friends and family about us, and that’s really what keeps us going. Each day here in the shop is like a family reunion as we recognize most customers by name. Year after year we see the same faces. I don’t want to forget about the new members of the Rodriguez family either….the long distance members. Over the last 5 years the internet has really brought a lot of new folks to the team. About 50% of our bikes are now shipped out across the U.S. or even to other countries. Even though you guys can’t make it to the shop, we still value your patronage and hope that we have been able to serve you as well as those who visit us in person.

40th Rodriguez anniversary, my 20th anniversary as owner…….I figure that’s really a double cause for some major upgrades around the shop as we venture into our 5th decade of serving our customers. Even though we are busier than we could have anticipated this winter, we’ve still cooked up some incredible projects around the shop to celebrate. Here are just a few things that we’ve been up to:

  • Historical Rodriguez Display is in place
    For 20 years I’ve wanted to put up a historical Rodriguez bike display. We have several Rodriguez bikes that people have donated over the years, and I’ve been storing them until I had the time to put together the display. Well, I didn’t have the time, but this winter I committed to it anyway and we got it done!
  • Rodriguez tandem review in 2013′s first issue of Recumbent & Tandem Rider Magazine
    Recumbent & Tandem Rider Magazine wanted to review a Rodriguez tandem. I told them that the big difference in tandems is the manufacturer’s relationship with their customer. To highlight that relationship, I wanted them to review the whole process of creating a custom Rodriguez tandem. From Fit to Finish, they took me up on it, and we built a custom tandem for their reviewer. The review is very thorough and covers the fitting process, the paint selection and everything that our customers experience when they order a Rodriguez custom tandem.
  • Angel Rodriguez and Glenn Erickson both attending our open house celebration
    There are not many custom shops that last 40 years. The legacy of R+E Cycles is a long one here in Seattle. For our Bike and Pike celebration this year, we wanted to have both R+E founders here to mark the occasion. I contacted both Angel (my old boss) and Glenn, and they’re both up for the event. Join us on Saturday, March 2nd and you’ll get to meet them as well as many other Seattle bike legends.
  • In-store slideshow image displays
    We have thousands of photos from the past and present that now live on a photo server here at R+E Cycles. We have three monitors mounted around the shop that are continuously displaying the images in a slide show fashion. It’s truly amazing the memorabilia a trip to the crawl space can produce when you’ve been around for 4 decades! I actually found boxes of photos and magazine articles hidden under the floor boards since the 1970′s. I’ve caught myself almost hypnotized watching the photos roll by, so be careful.
  • New R+E Cycles T-shirts
    I almost took this one off the list for 2013, but then out of the blue, our T-shirt screening company called and asked if we wanted to run T-shirts this winter. When I explained that I was too busy to go out there and put together the order, Darla offered to meet us here at the shop. Well, just this morning the first new R+E t-shirt design in over 15 years was delivered in the form of t-shirts! Lots of ‘em and they look great! They’ll be on sale at the shop for $19.99. Act now, and get one at a special retro price of just $14.99 until our open house on March 2nd.
  • A huge collection of Rodriguez bike photograph galleries on the website
    Beau has been snapping photos like a wild man over the last few years. With about 1,000 photos of the Rodriguez bikes we’ve built just over the last 2 years, it was getting difficult to sort through them on the website. Jeremy put together a sortable database of the image galleries that you can now access on our website. It should make looking through pictures of Rodriguez bike models more fun than ever!
  • The Rodriguez on-line customer scrap book is now sortable and easier to view
    Since the website went up in December of 1994, the on-line customer scrap book has been growing and growing. This winter, Jeremy put together a database of the scrap book entries, and made it searchable. Now you can view the adventures of Rodriguez owners in a more ordered way that relates to the topics that you want to see. It was a trip down memory lane to format the letters and photos for the scrap book, and lots of fun times were churned up in my mind. You’ll have the same experience I’m sure, so you should check it out.
  • 40th Anniversary coffee mugs and pint glasses

    We had some special coffee mugs and pint glasses made for our 40th anniversary as well. They will be on sale in the shop for $6 each or $20 for a set of 4. All proceeds up until and during our March 2nd open house will be donated to Food Lifeline.

  • Last and least
    We’ve given the shop some needed deferred maintenance. Along with all of the other goodies, we’ve refinished the floors, painted the frame shop, and had a new sign made to mount above the entry door.

So there you have it. We’ve been very busy this winter and we hope that you enjoy some of the improvements that we’ve made to the shop and the website. Really though, it’s all about bicycles here at R+E Cycles, and now I’ve got to get back to the business of designing bikes so we can get them built. I do enjoy writing a bit, and I’ve enjoyed this time out to tell you about what we’ve been up to, but the CAD program beckons me to continue yet a few more tandem designs (one for a California customer and one for an Oregonian). Now let’s get that 5th decade underway, shall we?

Thanks for reading

- Dan

Rainer Beer!

How much do you love your favorite beer?

Do you love it enough to design a tandem bicycle after it? Check out this amazing tandem that will be turning heads all over town! The owners, local to Seattle, really appreciate Rainier beer, and they ordered this bike fully customized to match a Rainier can. Every component was hand-picked, from red bar tape to gold spoke nipples, and we even had custom decals made in the Rainier font!

Look Ma! No Derailleurs!

Look Ma! No Derailleurs!!
(As originally published in The Bicycle Paper in Summer of 2011

Rohloff Speedhub illustrationsOver the last 8 years or so, we’ve seen a lot of interest in internally geared rear hubs (IGH for short). A bike with an IGH has all of the gears housed inside the rear hub instead of using traditional cogs, derailleurs and chain rings. Remember your old 3-speed (or your parent’s old 3-speed)? It’s like that, but with a lot more gears. IGH technology is an old one (over 100 years old actually), but with the invention of derailleurs, the 3-sp IGH was abandoned by most cyclists for the unlimited gearing options of the derailleur. I don’t see the end of derailleurs anytime soon, but for those who are investigating IGH, we’re trying to help you with your homework.

When Todd Bertram, a master frame builder here at R+E Cycles in Seattle, returned from Germany in 2003 he brought with him something special. It was a finely crafted piece of German engineering known as the Rohloff Speedhub. He’d spent almost two years in Germany, worked in the Rohloff factory, and had seen a lot of these on bicycles throughout Europe. He had a sneaking suspicion that soon, this engineering marvel would capture the eye of American cyclists as well.

A Rohloff hub has 14 speeds instead of just 3. Now the IGH rider could have the same range of gearing that would be found on a traditional 27-speed touring bike. A bicycle equipped with a Rohloff Speedhub has no derailleurs to worry about, and is virtually trouble free as far as shifting goes.

Since 2003, news of the Rohloff Speedhub slowly made the trip around the world to the United States. What used to be a curiosity is now an accepted design. Because of its trouble-free reputation, it has become a popular item with touring cyclists, and ‘go-anywhere’ cyclists. Building Rohloff equipped bicycles has become an industry in and of itself. The special hub calls for some special frame design to make life easier for the rider though. Custom frame builders all over the U.S. are trying to design adaptations for their touring bikes to accommodate customers who are requesting this new hub.

As the builder of Rodriguez Bicycles, we got lots of questions from curious adventurers, but we didn’t start getting a lot of orders until 2009. Since then, sales have ballooned. We’ve seen our sales of Rohloff equipped bikes double each year over the last 3 years. As of November 2011, Rodriguez Bicycles has become the number one builder of Rohloff equipped bicycles in the United States as confirmed by Cyclemonkey, the exclusive U.S. Rohloff importer. (Probably the reason we were asked to write this article).

Who wants an IGH? While most of our Rodriguez Touring bikes are still equipped with derailleurs (just Shimano these days) higher end touring cyclists have been looking for alternatives to derailleur equipped bikes. This is because Campagnolo, SRAM and Shimano have all but abandoned the high-end touring market. Instead, the big 3 have focused their advertising and development on racing equipment that’s expensive, doesn’t hold up for touring, and limits the gearing ratios too much for touring. Shimano still has a some great derailleur options for the sub $2,500 bike market, but for the high end, a lot of folks are now considering the move away from derailleurs.

Another customer who has interest in IGH is the urban commuting customer. Commuters are very hard on their equipment, and some of them are very attracted to the idea of a bike specifically designed as a trouble-free commuter.

What are the IGH options? With the worldwide popularity of the Rohloff Speedhub on the rise, Shimano has taken notice of this new market as well. Shimano has been building some IGH hubs for several years, but their offerings have always been suitable for more of an urban commuter bike rather than a serious touring bike.

Shimano Alfine illustrationsLast year, Shimano introduced their first serious entry into the field of IGH touring hubs, the Alfine 11. Now that Shimano is making a run at the high-end IGH market, that has spawned a lot (and I do mean A LOT) of IGH questions from around the world. People (as well as us) were hoping that the new Shimano hub would give them Rohloff performance at Shimano prices. As a major Rohloff builder, a lot of those questions have come to us.

When the The Bicycle Paper asked me to write an article comparing IGH hub options, Jeremy and I were actually in the middle of answering those very questions in the form of an FAQ series on our website. So, as it happens, we have the answers:

In addition to Rohloff equipped bikes, we have now built and sold several bikes with Shimano IGH hubs on them as well. Our experience with the different hubs shows us the best use for each.

We’ll compare 3 different hubs (the 3 we’ve built with): The Shimano Alfine 8-speed, the Shimano Alfine 11-sp, and the Rohloff Speedhub 14-sp. Shimano does make some lower end 8-sp IGH hubs (Nexus), but this article is ‘geared’ toward the more serious cyclist.

You’ll need to be familiar with a few terms:

Gear Range: This is the % of gearing change from the lowest to the highest gear. A good range % between high and low is important for touring. ie. the higher the better. Unlike a derailleur system, for the IGH the gear range is forever. A standard modern day touring bike will come with a gearing range of about 450%. It can easily be adjusted to about 600%, but the 450% gives us a good starting point. By comparison, an old 10-speed bike from the 1970′s would come with a range of 250% or so.

Gear Ladder: Another thing to consider is what we call the Gear Ladder. The Gear Ladder is the % of distance between each individual gear change. On a derailleur system this is adjustable by using different cogs or chain rings, but for an IGH, you bought it, you got it.


First up – The Shimano Alfine 8-sp:
We’ve built several urban commuter bikes with this hub, and even a few sport/fun tandems.
  • This hub is limited to 308% gear range. More than the old 10-sp, but not really enough range for serious touring.
  • The Gear Ladder is very uneven. Ranging from 1st gear, it looks like this: 23%, 16%, 14%, 17%, 23%, 16%, 14%.
  • Wheel attachment is bolt-on only, so no quick release rear wheel.

Shimano Alfine 11-sp:
The gear range is 409%. It doesn’t quite get you to the range of a stock touring bike, and nowhere near the range of the Rohloff.

  • Although Shimano originally planned an evenly spaced Gear Ladder, the final result was disappointing to many rabid IGH fans.
  • The spread between first and second gear is a whopping 30% jump. The ladder runs even 17% and 18% for the rest of the gears, but that first 30% jump is really big.
  • The absence of a quick release makes this hub less desirable for many serious touring cyclists as well.
  • Also, for you belt drive fans, use of a belt drive on either Alfine hub will limit your tire width as well.

Rohloff Speedhub:
The King of the IGH! For the truly serious touring cyclist, the choice is the Rohloff Speedhub. We’ve built touring bikes, mountain bikes, and serious tandems equipped with Rohloff Speedhubs.

  • The Gear Ladder is a uniform 13.6% all the way through the range.
  • The Speedhub can also be ordered with a quick release axle or a bolt-on axle.
  • The design allows for better belt drive/wide tire compatibility.

All in all, the Rohloff is better suited for the customer who wants an IGH, and wants a real replacement for their touring derailleur setup.


Summary: The Alfine 11 is not really the alternative that we or the IGH touring cyclists were hoping for. While it’s a great hub for an urban commuter, our touring customers want more than it has to offer in many ways. Rather, the Alfine 11 is an alternative to the Alfine 8 for the commuter that wants a bit wider gearing range.

The serious touring cyclist will still have to choose between derailleurs or the Rohloff Speedhub.

Since a high quality custom touring bike will run you about $2,000 in our shop, a serious IGH touring bike turns out to be quite a bit more expensive. Even so, many folks are choosing to go that route in order to have the convenience and low maintenance of the Rohloff. We run about 70% derailleurs, and 30% Rohloff for the touring bikes at this point.

If you’re considering a Rohloff or other IGH equipped bicycle, the FAQ section of our website has a dozen or so articles comparing, contrasting, and listing all of the pros and cons of each design.

Disco Fever

In our industry, products from the past seem to re-appear quite often. Bicycle disc brakes are one such item. Like a Phoenix, they’ve risen from the ashes a 3rd time in just the last 40 years. Since their acceptance as

Article Overview
In our industry, products from the past seem to re-appear quite often. Bicycle disc brakes are one such item. Like a Phoenix, they’ve risen from the ashes a 3rd time in just the last 40 years. Since their acceptance as a superior brake for the mountain bike, it seems that more and more people are asking about them for their road bikes. Most manufacturers are happy to just slap them on, but is there more to consider? Are they better for every type of bike and every type of riding? Let’s follow the history a bit, and see.

This article is for those who want to learn more about bicycle disc brakes. It’s not to convince the reader that disc brakes are good or bad. My purpose is to let you all know that disc brakes have been around a long time in our industry, and there are upsides and downsides to them. We’ve built hundreds of frames over the last 40 years that are designed for disc brakes (over 100 in 2012 alone). We also run one of the largest bicycle facilities in Seattle (since 1973) and we service disc brakes of all types on a daily basis. We have more history and experience than most to draw from. So, if you’re ready to separate the fact from the fiction, put on your dancin’ shoes and boogie, this is the article for you.


Disco Fever
November, 2012

It was the 1970′s! The BeeGees were ‘Jive Talkin’ all over the music charts, and all the kids wanted to be Vinnie Barbarino (Welcome Back Kotter). I was the resident bicycle kid in my Junior High class, and I rode my Raleigh Rampar all over the area all of the time. So, imagine my surprise when my buddy Barrett showed up at school on a new ride…..one with all the candy! He was excited to show me his new bike, but class was about to start and we didn’t have time to go back outside and look at it. I got a quick verbal description (including hand motions) painting a vivid picture of this futuristic 10-speed. “It has numbers on the gear shifters to tell you which gear it’s in….like a car!” he said as he motioned the international ‘stick shift’ hand signal that all boys of my generation understood. “But, that’s not all! My bike has disc brakes like a car!” Could it be? I thought. Disc brakes on a bicycle? Wow! How cool is that?

What Barrett had purchased was a Western Flyer 10-speed at the local auto parts store (Western Auto) in our small town. After school, we looked at his bike together, and he did indeed have a bike with all of those features.

As it turned out, in 1975, Shimano actually had just released 2 versions of disc brakes for bicycles. One hydraulic, and one cable-actuated. Here’s the page from the 1975 Shimano catalog showing both types of Shimano bicycle disc brakes.


Note:

I know a lot of people, even people in the bicycle industry, think that bicycle disc brakes weren’t even invented until the 1990′s. There are probably older versions of bicycle disc brakes, but from my historical perspective, life began in the 1970′s shortly after the invention of the wheel, so that’s as far back as I’m going to reach in this article.

Back to the story
Now, finding out that he had a Western Flyer eased my jealousy quite a bit (Western Flyers were just Huffies by another name). I proudly rode a Raleigh from a bike shop in a neighboring town (our small town had no bicycle shops).

As the 1970′s disco’ed on, so did the introduction of more and more bicycle disc brakes. Bridgestone, Japan’s largest bicycle company, introduced their new cable actuated disc brake, and Phil Wood came up with a super high-tech disc brake that we here at Rodriguez used on tandem bicycles.

Just a quick note: Some people think that we at Rodriguez bicycles are anti-disc brake. As you can see, we’ve used disc brakes on our bikes since the 1970′s. Most of our customers choose cantilever brakes for touring and tandem bikes because they like them better, not because we don’t offer them with disc brakes.

Good Money Gone Bad!
All that money spent on R&D, but the bicycle disc brake would die in the early 1980′s along with disco. Now, everyone knows that disco burned itself out, but why didn’t the disc brake stick as a bicycle component through the 1980′s?

A lot of people will say “Well, those old disc brakes didn’t work well” but those people would be wrong. They may not work well by comparison to disc brakes of today, but comparing them to rim brakes at that time, they worked great! The industry was behind them, and they spent tons of R&D cash to develop, manufacture and promote them. So, why didn’t they catch on? Eventually, the disc brake was sent to the scrap heap of ideas gone bad.

The ‘Road’ to Failure
In the 1970′s, every bike was a road bike. The fact was, even though disc brakes worked well, they were a lot heavier, and a bit noisy. Add to that the fact that they were harder to adjust, and parts (like pads) were hard to find at your local bike shop. For road bikes, rim brakes worked fine and they were lighter as well as less expensive, and any bike shop or sporting goods shop had pads in stock for them. In short, the benefits of the disc brake were outweighed by sacrifices….at least as far as road bikes and tandems of the 1970′s were concerned. The need for a disc brake really didn’t exist until the introduction of the mountain bike a decade later. Besides, we all needed to save our money for some new dancin’ threads.

The Metal Years
Fast forward to the late 1980′s. Disco is dead, Poison, Motley Crue, and other bad boys (that looked like girls) topped the charts, and a few high-end mountain bike companies are looking for brakes that will work even if the rims are bent and covered in mud! I know! How about disc brakes? Yes, the disc brake is resurrected in the late 1980′s by a few high-end mountain bike companies.

Now, one would expect to see the Bridgestone, Shimano and Phil Wood discs simply re-appear…..right? Well that’s not how we do things in the bike industry. Even though these would’ve been great starting points, we started again, re-inventing the same designs that used to exist. Here’s an example of a 1980′s mountain bike with a set of Suspenders hydraulic/cable disc brakes. There were a few different high-end disc brakes in the late 80′s. Most of them were expensive and difficult to adjust. Some of them worked alright, but some didn’t really cut the mustard. Shimano put out the V-brake (yuck!) somewhere in the early 1990′s, and that really became the brake of choice for most mainstream mountain bike customers. Only the really high-end specialty mountain bike ran disc brakes…


A quick deviation into the 1990′s tandem world
As is custom in the bicycle industry, tandem builders tend to think that something made for a mountain bike will work great on a tandem. Don’t ask me why, but for some reason there are people that see a correlation between a 180 pound guy trying to stop while riding through a muddy stream at 20mph, and a 350 pound tandem team trying to stop while screaming down a mountain pass at over 60mph on asphalt. I fail to see the similarities, but none-the-less, as high-end mountain bikes started using disc brakes in the 1990′s, tandem people requested them on a regular basis. Here at Rodriguez, we used a lot of the Hope disc brakes in the 1990′s on tandems. We only used them as an auxiliary brake, and never as a primary brake. As a matter of fact, I still have 2 of these brakes sitting here beside my desk as I type this. I can tell you many stories of mythical tandem disc brakes (sometimes resulting in very aggravated customers), but suffice it to say that this brake was not at all capable of stopping a tandem, just slowing it down.

The point of this deviation is: Mountain bikes use disc brakes not because they work better, but because they work better on mountain bikes.


..So, as a high-end mountain bike brake, the disc brake limped along through the 1990′s, but never took off as a standard to be used as primary brakes on tandems or touring bikes. Really, that’s not what they were designed for, so that makes sense right?

Home Sweet Home
The disc brake finds its home in the new millennium
Benefits Galore! To the mountain biker, the disc brake is a gift from above. Now the off-road rider could bash his/her rims completely out of true and their brakes don’t rub. They can ride through a muddy stream and their brakes don’t clog up. They don’t have to worry about sand and grime all over their rims getting trapped in their brake pads and damaging their rims. The mountain biker is willing to trade the noise and extra weight for these benefits. Noise doesn’t matter much because off road riding is pretty noisy anyway.

As companies embraced the disc brake, lower cost versions of cable actuated disc brakes developed and the V-brake could finally all but disappear from the industry. Not soon enough I say…the V-brake was the worst of both worlds really, but that’s a whole different article.

Now we see almost all mountain bikes with disc brakes (as we should) and we see the tandem and road bike companies offering them as well. We offer disc brakes on any bike we make. The question often asked of us is “why not use disc brakes on all bikes?” Believe me, it would be easier for us to just use disc brakes on all bikes and tell people the same thing that are reading in the magazines…..ie. that disc brakes solve all your problems and are the perfect solution for every type of riding. We do have an obligation to the truth though, and the truth is that there are certain applications where a disc brake is preferable, and certain applications where they are not the best choice.

The theory goes “If they work better on a mountain bike, won’t they work better on a road bike or tandem as well?” Gee…where have I heard that logic before?

One size does NOT fit all
In reality, there are applications that are better suited for disc brakes and there are applications that call for traditional brakes. When you think about it, all bicycle brakes are disc brakes. A disc brake uses a disc brake caliper attached to the frame to grasp a spinning disc (rotor) attached to the hub. A traditional brake is a caliper that uses the rim (also a spinning disc attached to the hub) in place of the rotor. This eliminates the need for the second spinning disc (rotor). I’ve got an anecdote about this theory if you want to take a break from this article. There are benefits and drawbacks to disc or traditional depending on your riding conditions and desires.


It’s Important to Be Careful
Improper assumptions by you, a bicycle manufacturer, or a bike shop can result in serious injury or even death. Want some proof? Here it is.

What should I do?
We’ve come full circle with the disc design, and they look a lot like those 1975 Shimano brakes don’t they? There are very good cable actuated and hydraulic disc brakes. Even so, the benefits and drawbacks remain the same as they did in the 1970′s. Nothing’s changed in terms of road bike uses. The mountain bike brought on a whole new style of riding and with it, many innovations that wouldn’t have come around otherwise. The disc brake is proof of that. The mountain bike brought the disc brake back from the dead, and it’s the perfect application for it.


Controversy where there should be none
I had some reservations about even writing this article, and I’ve put it off for a couple of years. I’ve actually had some people get mad at the fact that we see any downside at all to the road bike disc brake. It seems that over the last few years, magazines and blogs have been buzzing with glowing reviews about road bike disc brakes and one who dares to suggest that there is anything but perfection in the design is labeled a ‘retro-grouch’ and shunned. Well, maybe shunned is too strong of a word, but there have been occasions when I’ve had discussions with folks who seem to get angry at the fact that most of our road bike customers prefer a rim brake.
Here’s a quick story
about one such occasion.

As it turns out, paper doesn’t refuse ink, keyboards don’t refuse fingers, and the internet doesn’t refuse opinions of those who have vested interets. Its up to those who have decades of experience building and servicing bicycles to bring the facts to the surface (facts are stubborn things).


I decided to go ahead and write the article though, and I hope I’ve done so in such a way as to not offend the true believers. Being the kind of shop we are, we won’t try to push you into one style of brake or another. Instead, we’ll just put together a list of the benefits and compromises attached to each type of brake and you can decide yourself which brake suits your style of riding and budget. Without further ado, ladies and gentlemen: Behold…The List!

The Upside of disc brakes:
Avid BB7 Disc Brake

  • Work the same if your rim is straight or if it’s bent
  • Shops with very young mechanics know how to work on disc brakes (not so much with rim brakes)
  • Work better if you’re riding through a stream
  • People will say “Cool! Disc brakes!”

The Downside of disc brakes:

  • Disc brakes can be noisy. Not a problem off road, but on a quiet road ride the constant scraping sound drives me nuts.
  • The bike equipped with disc brakes will weigh 1 ~ 2.25 pounds more than rim brake version of the same bike
  • Hard to find brake pads or rotors if you’re touring in remote areas (make sure to carry spare pads and rotors)
  • Hard to tell what brake pad wear is
  • Can suffer from ‘hard to diagnose’ inconsistent performance
  • If your bike is a travel-bike, the disc brakes make packing and un-packing much more difficult

The Upside of rim brakes:

Campagnolo Chorus caliper brake

  • Quiet
  • Lighter weight frame, fork and wheels can be used (save up to 2.25 pounds)
  • Lower cost. ($200 ~ $500 less)
  • Longer pad wear and lots of pad options available
  • Replacement pads are cheap, available everywhere, and last longer than disc pads
  • Pads are relatively easy to replace

The Downside of rim brakes

  • Younger, inexperienced mechanics may get ‘creative’ while adjusting your brakes.
  • Rub the wheel if you break a spoke or bend your rim
  • Poorly maintained, can wear out your rim prematurely
  • Don’t work if you’re riding through a stream
  • People will say “Why didn’t you get disc brakes?”


Thanks for reading,
– Dan

Moving to Montana!

Apparently people can’t get enough of our Rohloff bikes! This is the third Rodriguez for this customer, this time it’s a touring bike with all the candy! Stainless Steel frame, S&S Couplers, our Big Squeeze Brakes, Gates Centertrack belt, painted Berthoud fenders… The list continues down the page!

If you like what you you see, send us an email at Info@rodcycle.com or check out more Rohloff bikes at our Makeshift Catalog Page.

Stainless And Green Rohloff Rodriguez

Stainless And Green Rohloff RodriguezStainless And Green Rohloff Rodriguez

Stainless And Green Rohloff Rodriguez

Stainless And Green Rohloff Rodriguez

Stainless And Green Rohloff RodriguezStainless And Green Rohloff Rodriguez

Stainless And Green Rohloff Rodriguez

Stainless And Green Rohloff Rodriguez

Stainless And Green Rohloff Rodriguez

Stainless And Green Rohloff RodriguezStainless And Green Rohloff Rodriguez

Stainless And Green Rohloff Rodriguez

Stainless And Green Rohloff Rodriguez

Stainless And Green Rohloff Rodriguez

Shifters Rohloff Twist Grip
Brake Levers Campagnolo
Front Brakes Big Squeeze cantilever
Rear Brakes Big Squeeze cantilever
Front Derailleur None
Rear Derailleur None
Chain Gates cemter track 118t
Cranks da Vinci, 170mm, 130BCD, silver
Bottom Bracket Phil Wood stainless
Cogs Gates center track 55t X 20t
Front Hub Schmidt SON delux, silver, 36º
Rear Hub Rohloff Speedhub (non disc), silver, 36º
Skewers Salsa Flip Offs, silver
Rims Velocity Chukker, 26″ X 36º, silver
Spokes Stainless 14 Guage
Spoke pattern 2 Cross Rear, 3 Cross Front
Tires Schwalbe Marathon Plus Tour, 26″ X 1.75″
Tubes Butyl Rubber
Rim Tape Velox
Head Set Chris King, green sotto voce
Stem Alloy A-head 90mm X 10º
Bars Easton EC90 Aero, 46cm
Bar Tape Brooks Leather, green
Seat Post Kalloy Aluminum
Seat Brooks Leather, green
Upgrades
Rodriguez Travel Package
Shifter doohickey
Schmidt SON edelux light
Berthoud stainless fenders
Leather mudflaps, green
Kickstand Plate
Kickstand

My Goodness, My Guinness!

We built this bike a few years ago for a customer who loves his Guinness! He rides it to the shop every St. Patricks Day with a case to share, too.

This bike has S&S Couplers with custom shamrock cut outs, black Phil Wood hubs, Campagnolo Record shifters and a bottle opener on both chain stays!. You can see more of our specialty Rodriguez bikes here or check out the gallery of Anything Goes bikes at the Trillium Cycles homepage.

Green Rodriguez Rohloff W/ Gates Centertrack Belt

Here’s another Rohloff equipped bike headed out of Seattle! This bike is headed to Pennsylvania for some serious touring.

This one has a Rohloff Speedhub, S&S Machineworks couplers, Gates Centertrack Carbon Belt, Schmidt generator front hub and lights to match. Ready to tour anywhere you take it. Here is the link to the complete specs, and you can check out our Makeshift Catalog Page for more information about Rohloff equipped Rodriguez bikes.

Green Rodriguez Makeshift Touring Bike

Green Rodriguez Makeshift Touring BikeGreen Rodriguez Makeshift Touring Bike

Green Rodriguez Makeshift Touring Bike

Green Rodriguez Makeshift Touring BikeGreen Rodriguez Makeshift Touring Bike

Green Rodriguez Makeshift Touring BikeGreen Rodriguez Makeshift Touring Bike

Green Rodriguez Makeshift Touring Bike

Green Rodriguez Makeshift Touring Bike

Frame Reynold 725
Fork Steel Touring
Shift Lever Rohloff Bar End Grip
Brake Lever Tektro Ergo
Brakes Trillium Big Squeeze
Bottom Bracket Phil Wood
Eccentric Bottom Bracket Bushnell Eccentric
Cranks Origin 8 – 50 teeth cog
Rear Hub Rohloff Speedhub 14 -20 teeth cog
Front Hub Schmidt Son Generator
Drive Chain Gates Belt
Rims Alex Adventurer
Spokes DT Straight Gauge – 32 hole
Tires Serfas Seca
Handlebar Kalloy Uno Drop
Headset FSA Cartridge
Bar Wrap Black Cork
Seat Post Alloy
Seat WTB Speed V
Upgrades
Travel Package
Tubus Rear Rack
Lumotec IQ Cyo N plus front light
Toplight Line Plus rear light
Wire Routing
Fenders
Case
Safety Netting
Labelled Padding
Custom Paint
Extra Belt

Grey Rodriguez Rohloff Tour

This Rodriguez Rohloff bike is heading for Vermont! It’s a grey, flat bar Rodriguez Makeshift and is ready for loaded touring, or bouncin’ around town.

This one comes loaded with all of our Rodriguez differences like clean cable routing, eccentric bottom bracket for chain tensioning.

You can also find out more about our line of Rohloff equipped bikes at our Makeshift catalog page. If you want to see yourself riding something like this in the future, please contact us with any questions!

Rodriguez Bicycle Company is proud to be America’s largest builder of Rohloff equipped bicycles!